Bluff Manufacturing Restructures National Sales Team

Business Development Managers Serve Dealers and End-Users Nationwide

Fort Worth, TX (PRWEB) November 2, 2009 -- Bluff Manufacturing, Inc. (www.bluffmanufacturing.com) announced it has restructured its national sales force to better serve its customers, as well as increase orders of the company's high quality dock, warehouse and safety equipment.

The business development managers, previously titled regional sales managers, will primarily focus on assisting dealers nationwide to cultivate new accounts within their local areas, as well as continue to get Bluff's products specified on end-user projects. In addition, the business development managers will implement a new online training program for dealers, ensuring they are knowledgeable and up-to-date on Bluff Manufacturing's extensive line of dock and warehouse equipment, which includes yard ramps, dock boards, dock plates, dock levelers and safety products. The new training program can be scheduled at the dealer's convenience and is comprised of both product and marketing topics: general product overview, specific product information, how to determine the best type of equipment for a customer's needs, and how to develop new business.

"We are providing the same high-level of customer service to both our dealers and national customers but have become more responsive and efficient," explains Ron Gilleland, national business development manager for Bluff Manufacturing and Bluff Ramps. "Implementing an online training program allows our sales team to spend more time helping customers and less time traveling. Questions are answered faster and information is delivered more frequently, which we believe leads to more sales."

For more information about Bluff Manufacturing products or to place an order, call toll free 1-800-433-2212 or go to www.bluffmanufacturing.com.

About Bluff Manufacturing

For more than 40 years, Bluff Manufacturing has been recognized as an innovative leader in the fabrication and design of high quality dock, warehouse and safety equipment. Bluff Manufacturing is the only company to meet the American National Standards Institute's (ANSI) MH30.2 standard, ensuring the highest quality products and providing customers with the greatest possible value. Based in Fort Worth, Texas, Bluff Manufacturing serves the entire U.S. through a national distributor network, and the company's 12 distribution warehouses ensure quick delivery of the company's entire product line including yard ramps, dock boards, dock levelers, wheel risers, and safety barrier product CrashGuard©. For additional information, contact Bluff Manufacturing at toll free (800) 433-2212 or www.bluffmanufacturing.com.

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